Social Media Advertising
Why Our Social Media is different
Social media is far from just a place to advertise. It is, well…. social! It has become a place to build relationships and develop community with those who share similar interests and passions. That is what we are all about. Building a community where we can support families who are homeschooling. Because we are passionate about mentoring moms and helping them live the homeschool lifestyle.
But in this information age, it is easy to get overwhelmed by the volume and noise! Homeschooling moms are no different! There are so many products and services that are trying to vie for their attention. What they want more of, though, is someone to guide them in making the right choices! Someone who has already walked the path before them. Who can help guide and mentor them on all the choices they are having to make. They feel overwhelmed with the variety of options available to them, and they need help learning more about these products and services and deciding which ones are right for them.
We have spent the last five years developing those communities where homeschooling moms come to get inspiration and guidance, a safe place to share and exchange ideas and connect with like-minded moms. We use our social media as a tool for those who may not have an outlet or support system to find one another. We live in an age when social media allows folks always to put their prettiest, best foot forward. But we seek to Be real. We choose to use our social media to promote the exchange of real ideas and allow homeschooling moms to participate in the conversation in an authentic way.
Social Media Mention $450
A Social Media Mention is one of the least expensive and most effective ways to get your name and your product or service in front of our audience. On your scheduled date, we’ll share your text and one link on our 6 most popular social media accounts:
- Facebook Fan Page
- Facebook Community Group
Facebook Party in the Community $900
The moms in our private Facebook Community love our Facebook parties! These parties are fast-paced and exciting! We share the information you want us to share with our audience, but we also encourage you to join in and chat with the audience and answer their questions about your product or service. And because these parties take place in our private Community, the moms who attend are free to talk and answer questions and really share! They love to ask to get to know new products and services, interact, and really get to know you. We also encourage you to offer prizes to be given away throughout the party. Facebook parties truly are a fun and effective way to reach our moms!
Facebook has made it more difficult to really engage with followers. We noticed this trend several years ago and decided we really wanted to reach our community on a different level anyway, so we started our Hip Homeschool Moms Community Facebook group. It is by far our most active and engaged social media platform. It would be an understatement to say that the HHM community is B.U.S.Y.! Moms drop in to chat, ask questions (a favorite is recommendations for curriculum), post pictures, share about their day, cry on their friends’ virtual shoulders and virtually high five each other through the wins…. and of course, make new friends. Our moms are fiercely loyal to the group and to Hip Homeschool Mom admins. They appreciate the no drama-mama policy and the safe haven we have created for them to enjoy the community’s purpose and mission! And they love our Facebook parties! Let us help you establish your voice as a thought leader in your unique homeschool niche and not just advertise but really engage with these moms!
Twitter Party $900
Similar to Facebook parties, Twitter parties are also fast-paced and fun! These parties are conducted on the Hip Homeschool Moms Twitter page. Again, giveaways are a great way to get more moms interested in attending your party, and asking questions is a great way to get the moms in attendance to get to know you and your product or service better. You are encouraged to answer questions, too and to interact with our audience.
Our followers use Twitter to discover what’s happening and trending in the world right now, to share information instantly, and to connect with people and businesses around the globe. With hundreds of millions of users and over 500 million tweets being sent each day, there is a great opportunity for businesses to reach the homeschooling segment and build meaningful connections with a relevant and engaged audience. As our number of followers continues to increase, the value of our Twitter parties increases exponentially! We would love to help you organize a Twitter Party or Tweet Chat!
Livestreaming $900/hour
Our clients are always looking for new and creative ways to reach homeschool moms. We are always looking for opportunities to support and encourage homeschool moms. Live streaming is the perfect opportunity to create a valuable partnership where you share about your products and services and in the process, support homeschooling moms. In the live streaming platform of your choice, we introduce our moms to our clients via a live conversation where we discuss your products and services, answer questions, and open the floor to engage with our audience on a whole new level. It is an opportunity for you to show yourself as a thought leader in your specific homeschool niche by helping homeschool moms homeschool! This will increase your brand awareness and credibility with homeschooling families.
We currently offer Facebook Lives because of their unique ability for our audience to engage in the conversation. Your event is streamed live! We work with you to develop the questions and conversation in order to effectively discuss whatever you want to share with the homeschooling moms in the audience. During the live chat, we ask questions and give you a chance to elaborate.
Some busy moms don’t have a lot of time to sit and watch an interview live when it is happening, so we’ve discovered that our recordings are a great solution for these moms! Our live streaming events are always recorded, regardless of our platform. The recordings are saved and are shareable with their unique urls. Once the live stream is complete, you can link to them and share them as often as you want for as long as you want.
Audio Podcast $450 (Video Podcast $900)
We will interview you on our podcast and discuss your products/services for half an hour. Our goal it to help you become a recognized name in the homeschool marketplace and to share about your product… but more than that, we want you to share your expertise. On the podcast, if we focus on blessing moms with your talents, skills, and offerings, they naturally see why you are a good fit to add to their homeschool.
Our moms love meeting the people behind their curriculum choices, so let’s chat!
Special Events
Throughout the year, we attend a variety of important homeschool and blogging conferences and conventions. As a result, we are always looking for new alliances and sponsors to work with. In exchange for partial or full sponsorship, we will provide you with the equivalent value in social media marketing and public relations services.
Sponsorship opportunities start at just $1000. Each sponsor receives a high-visibility ad on https://HipHomeschoolMoms.com as well as an additional suite full of creative ideas and social media services in exchange for sponsoring us. The size, position, and number of months your advertisement will run, and the other services we will provide will vary based on the level of sponsorship you choose and your individual needs.
Best of all, every partnership we create is unique. That’s because it is creative and customized specifically for you. It is based on your budget, your message, your target audience, and your specific goals.
A partial list of services available in exchange for conference sponsorship includes:
- Pre- and Post-Conference:
- Advertising on https://HipHomeschoolMoms.com
- Email marketing campaigns
- Guest blogposts on HHM
- Facebook, Twitter, Instagram, and Pinterest visibility for your product and services
- Assistance with your Social media program development
- Social Media party planning, promotion & hosting
- Giveaways and contests
- At Conference Promotion & Support
- Exhibit Hall booth planning and support
- Product placement in attendee goodie bags
- Product sample and/or coupon distribution
- Literature and/or business card distribution
- Walking Billboard (Us Wearing your company logo)
- Party or other event planning/execution for your business
- Using our social media to share live from the conference with your hashtag and information
- Journaling and photography of conference action
